Kevin Evers documents how Taylor Swift kept rising to the top as she switched genres, bounced back from public cancellation ...

Author Kevin Evers exclusively spoke to Us Weekly about his new book, 'There Is Nothing Like This: The Strategic Genius of Taylor Swift' ...

The Strategic Genius of Taylor Swift,” unpacks the decisions that turned the pop star into a cultural phenomenon.

You were just a kid then, but, as in the new book “There’s Nothing Like This” by Keven Evers, you saw your future.

Kevin Evers’ new book, “There’s Nothing Like This: The Strategic Genius of Taylor Swift,” unpacks the decisions that turned the pop star into a cultural phenomenon. A look at the numbers ...

Kevin Evers, author of 'There's Nothing Like This: The Strategic Genius of Taylor Swift' on how the global pop star is a ...

In his new book,“There's Nothing Like This: The Strategic Genius of Taylor Swift,” Evers takes a run at a case study of Swift’s strategic business moxie, which has propelled her stardom and ...

32,503 people played the daily Crossword recently. Can you solve it faster than others?32,503 people played the daily Crossword recently. Can you solve it faster than others?

Kevin Evers' new book, "There's Nothing Like This," examines Taylor Swift's business savvy and rise to superstardom. The author argues that Swift's success, while comparable to Beatlemania ...

The Harvard Business Review is publishing an in-depth, all encompassing book on Taylor Swift's business acumen perusing her power moves as a fearless leader since she was 13 years old. Author ...