United Airlines really wanted everyone who traveled to Cannes this year for the Lions festival to know it has a media network now. Before takeoff on the 7:50 p.m. overnight Saturday flight from Newark ...

Apple’s ad network is making waves. Generally known for consumer products, Apple is placing greater emphasis on prioritizing its services category, which includes search ads in the App Store. Services ...

Ad networks face a broad range of challenges in 2025 as they grapple with privacy concerns, regulatory issues and a $50 billion (€47.5bn) ad fraud threat. But the opportunities presented by new ...

The AIs are here. Now they need an ad network. In all seriousness, last month saw the public release of ZeroClick, an ad network for AI chatbot products launched by a group of familiar faces in the ...

Ahead of ATS Singapore, Travis Teo, executive director & co-founder of Adzymic, analyses the revival of ad networks. In this exclusive byline, Teo discusses what has led to this resurgence and what it ...

This was the question posed by Rob Beeler at t his year’s ATS London as he discussed the potential sidelining of ad networks for a return to direct sold. While Rob’s keynote highlighted the more ...

The following is a guest piece written by Chris Kelly, CEO at Upwave. Opinion’s are the author’s own. In recent years, almost every retailer has attempted to start — and sustain — a media network to ...

The casino and entertainment-resort company Mohegan is launching an ad network. Mohegan is working with LiveRamp to allow advertisers to target its customers. The casino media network is the latest to ...

Costco is adding an ad network built on loyalty membership data at the same time it is eliminating book sales. The ad network will use Costco's 74.5 million household members’ shopping habits and past ...

In the newsletter era, each and every publication spawns a community unto itself. Now one of the more notable creator platforms is trying to pitch advertisers on a mass play. Beehiiv, a creator ...

Authorized Buyers replaces Ad Networks in AdSense. New buyers will be allowed by default; the auto-allow toggle is removed. DV360 stays in Ad Review Center; the new page adds parent–child visibility.