For adidas, the 2026 collection is not simply a nod to national pride; it’s an invitation to connect. "A national kit is a ...

The appointment coincides with the sportswear major separating its India and Southeast Asian operations. Gellner will report directly to Christophe Bezu, senior vice-president for Asia-Pacific. Bezu ...

BENGALURU, May 22 (Reuters) - The Indian cricket board (BCCI) said on Monday that German sportswear giant Adidas would become the new kit sponsor of the national team. Reports in local media earlier ...

In the United States, football, basketball, baseball, and hockey are the sports that reign supreme. However, it's a different story globally. Soccer, commonly referred to as football abroad, is the ...

BENGALURU, Aug 17 (Reuters) - Bata India (BATA.NS), opens new tab is in talks with Adidas (ADSGn.DE), opens new tab for a strategic partnership that could likely boost the German sportswear maker's ...

Adidas has reportedly slashed prices on official Indian cricket team jerseys - offering discounts as high as 80%. The sportswear industry giant has been the national side's kit sponsor since 2023, and ...

Adidas has rolled out a campaign '3 Ka Dream’ (the dream of 3), for the ICC Men’s World Cup 2023, with an aim to support team India in its goal to bring home its third ODI trophy. Conceptualised by ...

A few blocks away from a Mumbai neighborhood that’s home to several celebrities, Anchit Kapil frequently hosts movie stars, cricketers and influencers to browse his collection of vintage and ...

Adidas reported its North America sales saw the slowest growth in the third quarter. Revenues for the Adidas brand in the ...

Adidas CEO Bjorn Gulden stated US retailers are ordering less product upfront. This caution stems from uncertainty over ...

BENGALURU, Aug 17 (Reuters) - Footwear manufacturer Bata India BATA.NS is in talks with sportswear giant Adidas ADSGn.DE for a strategic partnership, CNBC-TV18 reported on Thursday, citing sources.