NEW YORK—Comcast Advertising has launched a new AI creative platform that will make it much easier for small businesses and local advertisers to market and promote their products by using AI-powered ...

The out-of-home ad industry is working to modernize the business with the latest developments in AI. How are they doing? I ...

The judge agreed Google "willfully engaged" in "anticompetitive acts." A federal judge has ruled that Alphabet's Google Google illegally monopolized key segments of the online advertising technology ...

Automotive marketing firm Mudd Advertising has acquired DealerTrend, a technology company known for its dealer websites, inventory management and application programming interface-driven digital tools ...

Taboola has announced a major milestone for its Realize platform, giving performance advertisers access to display inventory ...

In today’s relevance economy, sport is the asset that consistently outperforms. But showing up in the right kit isn’t enough ...

This is an industry dominated by data, technology and methodologies, but ultimately it is humans that determine its success ...

Elon Musk, CEO of X, unveiled the platform’s advanced advertising technology, which he claims has significantly improved targeting capabilities. Musk, during a livestream to advertisers on Wednesday, ...

A federal court today found that Google LLC maintains an illegal monopoly in the advertising technology market. The decision comes less than a year after a similar antitrust ruling against the ...

After deflecting the U.S. Justice Department’s attack on its illegal monopoly in online search, Google is facing another attempt to dismantle its internet empire during a trial focused on its abusive ...

Health care and life sciences have long lagged in digital advertising, still focused on mass-audience approaches. But as the ...

After deflecting the U.S. Justice Department's attack on its illegal monopoly in online search, Google is facing another attempt to dismantle its internet empire in a trial focused on its abusive ...