ASFAR, the Saudi tourism investment company wholly owned by the Public Investment Fund of Saudi Arabia, has announced today the signing of investment agreements between Baheej, a joint venture between ...

ASFAR Rabat faces sanctions after their fans disrupted a recent African Champions League match against Al Ahly. They are ...

A graduate of musicology from NCA, Asfar Hussain, has made it to some of the leading playlists of Spotify recently. Talking about how the lead singer of Bayaan from Chitral developed a passion for ...

In a new chapter of national transformation, the Saudi Tourism Investment Company (ASFAR) - a Public Investment Fund (PIF) company - announced a new phase of its strategic tourism investments through ...

Coke Studio's latest offering brings together Grammy-nominated artist Arooj Aftab and musician Asfar Husain. The fourth song, Mehram, talks about the aftermath of heartbreak. The track reveals the ...

The CAF Women's Champions League, Cote d'Ivoire 2023, is upon us, and reigning champions ASFAR Club from Morocco are geared up to defend their crown. Having qualified for each edition since the ...

Riyadh, KSA: Prince Saud bin Nayef bin Abdulaziz Al-Saud, Governor of Eastern Region, has witnessed the signing of a Memorandum of Understanding (MoU) between ASFAR, the Saudi tourism investment ...

The Saudi Tourism Investment Company (Asfar), a Public Investment Fund (PIF) company, has announced a new phase of its strategic tourism investments through promising tourism development projects in ...

The Saudi Tourism Investment Company (ASFAR), a Public Investment Fund (PIF) company, has announced a major new phase of strategic tourism development, targeting the promising regions of Al Baha and ...

The Saudi Tourism Investment Company (ASFAR) has announced two major tourism development projects in Al Baha and Yanbu. This initiative marks the Public Investment Fund (PIF) company’s next step in ...

The three Joubran brothers have always played their ouds like an oncoming thunderstorm: am ominous rumble illuminated by flashes of lightning-fast virtuosity. For AsFâr, their fifth album, the ...

The announcement includes the launch of two flagship destinations in 2026- Gamra Adventure Park in Al Baha and Kaynouna Beach Club in Yanbu. Riyadh: In a new chapter of national transformation, the ...