Audemars Piguet is a rarity in the Swiss watch industry in that it is the only historic watch brand still in the hands of its founding families. The adventure began with Jules Louis Audemars in ...

The differences between the watches were not as evident back then. One could be forgiven for mistaking an Audemars Piguet for a Patek Philippe or a Vacheron Constantin when seen from across the table.

In 1972, Audemars Piguet’s groundbreaking Royal Oak rewrote the rules on luxury watches and took the company to the next level Half a century ago, the watch industry was at a turning point.

But it’s a brand that has also always captured the imagination of watch enthusiasts in other ways. From the earliest days, founders Jules Louis Audemars and Edward Auguste Piguet understood the ...