In line with the fantastical nature of unicorns, Birds Eye is marketing the new product with a similar fictional narrative, claiming that 9 out of 10 Unicorns prefer Rainbow Waffles. 'The Unicorn ...
UK frozen food producer Iglo Group has extended its Birds Eye waffle range with the launch of a hash brown variant. Launching next month, the Hash Brown Waffles incorporate shredded potatoes and onion ...
Birds Eye has launched a new range of potato shapes called Mashtags (stylised as Mas#tags). The social media-inspired range is expected to taste like Birds Eye's potato waffles, and will be shaped as ...
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