France’s grocery retail market is witnessing a private-label renaissance. Carrefour, E.Leclerc, Intermarché and Auchan are redefining the role of store brands in an environment shaped by cautious ...

BARCELONA, Spain — Over the past two years, France-based retailer Carrefour has been implementing a single-brand strategy to place it in a stronger position for the future and to help it get through ...

French supermarket giant Carrefour is the Holy Grail for many European – as well as the world’s – FMCG makers big and small. But what’s Carrefour’s strategy and how can brands play that to their ...