If you’re an author wondering how to create the ideal book cover for your work, deciding between AI-generated designs and professional design services can feel challenging. The book cover is a key ...

Forbes contributors publish independent expert analyses and insights. I write about the future of books and the business of storytelling. Jul 19, 2019, 11:30am EDT Jul 19, 2019, 06:11pm EDT This ...

The phrase “don’t judge a book by its cover” sounds nice on paper, but if everyone actually followed it, publishers wouldn’t spend so much time and money creating them. And that’s not something we, ...

Redesign? Relaunch? Regret? Take a look at the ways publishers aimed to seduce new audiences by changing up the covers of notable books. By Scott Heller and Miguel Salazar “You never get a second ...

And yes, in modern parlance, it’s more about not judging people. Looks can be deceiving and all that jazz. But many a well-meaning librarian or bookseller has encouraged readers not to judge literal ...

What makes you pick up a book you’ve never heard of? Is it the title, the author’s name, or the promise of an intriguing story? More often than not, it’s the cover—a single image that has the power to ...