Beauty (NYSE:ELF) announced its first fragrance partnership with H&M. The collaboration introduces a limited edition fragrance line, marking e.l.f.'s entry into the fragrance category. This is H&M's ...
The affordable cosmetics and skin-care label is currently on sale at Target — check out these best-sellers to stock up on at a discount. By Danielle Directo-Meston E-Commerce Editor If you purchase an ...
Add Yahoo as a preferred source to see more of our stories on Google. Looking for the best products possible to create a viable base for your makeup look? You don't have to spend an arm and a leg to ...
We’ve all committed a skin sin before. There’s no shame in admitting it. Sometimes, our skin care routines get a little out of hand. Whether you’ve gone overboard with a 20-step routine or forgotten ...
Started noticing excess oil staring back at you in the mirror? It could be telling you that it’s time to switch up your beauty routine – especially as the warmer weather approaches. As we swap jumpers ...
Deets: Save the date & wake the e.l.f. up with e.l.f. SKIN! Morning raves have been sweeping the nation & our feeds, and we’re bringing this viral moment to NYC for one morning only. To celebrate the ...