While Ford knows affordability remains a consumer concern, the message this year is focused on what its vehicles can do ...

Yesterday a large portion of the world tuned into Super Bowl LIX. Many may have been cheering for one team or the other, but just as many were likely just there for the commercials. Super Bowl ...

Add Yahoo as a preferred source to see more of our stories on Google. In what some industry experts see as a Hail Mary ahead of May 3 — the day President Donald Trump is expected to implement 25% ...

Car companies are always searching for new ways to earn a little more money. It’s why they’ve willingly sold personal information about customers to data brokers. It’s why they want to build ...

In what some industry experts see as a Hail Mary ahead of May 3 — the day President Donald Trump is expected to implement 25% tariffs on all auto parts imported into the United States — Ford Motor Co.

Ford Motor's marketing message for 2026 will center on its vehicles' capabilities. Ford will advertise in many big, live sports events, but not the Super Bowl. Ford will look to do more product ...