What causes individuals to conform to the opinions and judgments of others? Why do they need to? When is it an advantage to merge with the group and when is it not? Investigating the social, ...
Every day we try to fit in. We may like to think we're individual but most of the time we don't actually want to stand out too much. It's this idea of conformity that the American social psychologist ...
Harvard Law School professor Cass Sunstein's new book “Conformity: The Power of Social Influence” clearly and thoughtfully lays out the familiar case for dissent. Conformity is dangerous, Sunstein ...
Every day we try to fit in. We may like to think we're individual but most of the time we don't actually want to stand out too much. It's this idea of conformity that the American social psychologist ...