Honda and Raedio are collaborating to help discover aspiring music artists. “Breaking Out: An Artist & Discovery Platform” is a music competition with the goal of inspiring the next generation of ...
Hoping to attract young car buyers, American Honda Motor Co. plans to pull money from television advertising to launch its own music-streaming channel and sponsor dozens of high-profile concerts and ...
A long-time partner of the Gorge Amphitheatre music festival, Japanese manufacturer Honda announced this week it would once again be one of the official partners of the event that has come to be known ...
Through a network of sponsorships, partnerships and rights deals, Honda is making a big push into music-driven marketing, built around the Honda Stage brand. The program includes • YouTube channel ...
For the last 20 years, the Honda Battle Of The Bands (HBOB), an invitational showcase that spotlight some of the best HBCU marching bands across the country, made its home on the East Coast. Annual ...
Grouplove and Portugal. The Man will be up first, followed by American Authors, before culminating with 3BallMTY. By Roy Trakin Grouplove's Hannah Hooper and Christian Zucconi performing at Coachella ...
TORRANCE, Calif., June 11, 2014 /PRNewswire/ — Building on its deep foundation in bringing music to fans, American Honda has brought together an unprecedented group of entertainment and technology ...
Honda doesn't just want to putz with music-based marketing the way other car brands do. With the launch of its hugely ambitious Honda Stage music platform, Honda intends to blow away its automaker ...
In a move sure to be closely watched, Honda said Wednesday it is committing millions of dollars to create its own YouTube music channel featuring recorded performances from dozens of live events and ...