Kendrick Lamar has the hot hand and landed another huge achievement less than two months into 2025. His Super Bowl LIX halftime show is now the most-watched halftime show of all time, outdrawing Michael Jackson’s halftime show from over 30 years ago.

Kendrick Lamar’s Super Bowl LIX halftime show sparked conversation among fans and critics as he performed a mix of old and new hits. His 12- to 13-minute set had everyone trying to decode his hidden messages and cemented his place in history,

Kendrick Lamar's Super Bowl halftime performance drew 133.5 million viewers, making it the most-watched halftime show in history.