K-pop’s very first self-described “genderless” act XLOV is carving out a distinctive path, inviting listeners into a world of bold music, water-smooth choreography and boundary-blurring lifestyle.

The so-called “fifth generation” of K-pop has arguably grander ambitions than previous eras – some of which may challenge our understanding of the genre.

New Kpop album and singles, and rumored releases in 2026 including BIGBANG, Taemin, TXT, KATSEYE, Heeseung and new boy and girl groups from HYBE, SM and YG Entertainment.

The Saja Boys and HUNTR/X made K-pop history when they became U.S. Spotify’s highest-charting male and female K-pop groups (respectively), beating out both BTS and BLACKPINK. The catch? Both groups are fictional. KPop Demon Hunters is a Netflix original ...

HUNTR/X may be global superstars in KPop Demon Hunters, but they're also winning over a fanbase in real life. The Netflix movie follows a musical girl group — Rumi, Mira and Zoey — who juggle their lives as superstars with a secret mission. After HUNTR ...

Forbes contributors publish independent expert analyses and insights. Jeff Benjamin is a New York-based writer covering global pop music. Beyond the U.S., the KPop Demon Hunters soundtrack hit Number One on the official album charts in Australia, New ...

GameSpot may receive revenue from affiliate and advertising partnerships for sharing this content and from purchases through links. KPop Demon Hunters’ fictional bands have become some of the hottest musical acts on the planet since the Netflix animated ...