MGA Entertainment’s popular L.O.L. Surprise! collection of dolls are getting even sweeter with a collaboration with some favorite candies. The new collection, L.O.L. Surprise! Loves Mini Sweets, ...

If you purchase an independently reviewed product or service through a link on our website, SheKnows may receive an affiliate commission. No worries if your kid missed out on other deals before, ...

The runaway success of MGA Entertainment's LOL Surprise dolls has led CEO Isaac Larian to gloat publicly over his competitors' anemic sales. Post photo composite The hottest toy of the last two-plus ...

LOL Surprise! It might sound like a text you’d get before receiving shocking news, but it’s actually the name of one of the hottest toys. The intricate kits filled with tiny plastic pieces are topping ...

MGA Entertainment is launching a non-fungible token (NFT) collection that accompanies in-store purchases of its L.O.L. Surprise! brand trading cards, the company announced Tuesday. Eli was a news ...