CEO of Judi Hays, Inc., LinkedIn marketing strategist and author of Elevate, Expand, Engage - A Refreshing Approach to Winning on LinkedIn. If LinkedIn were a business networking event, would you be ...

LinkedIn is a business- and employment-focused social media platform with an extensive professional database. Regardless of how much work experience you have, establishing a profile and presence on ...

1. Deep dive into your audience’s profile. 2. Build an impressive LinkedIn profile. 3. Harness LinkedIn’s advertising muscle. 4. Build relationships through active engagement. 5. Continually measure ...

Are you maximizing LinkedIn to generate leads for your business? Many marketers focus their attention on Facebook, Instagram and Twitter for lead generation. They are possibly missing a trick: ...

Think LinkedIn is just for business networking and job hunting? Think again. The platform is a great destination for both of those things, no question, but it’s also a smart place to focus at least ...

Not long ago, I worked with an executive who was nervous about updating his LinkedIn profile. He worried their boss would assume they were planning to leave. I encouraged him to do it anyway. A funny ...

Are you seeking to broaden your marketing horizons and harness the vast opportunities LinkedIn has to offer? You’re in the right place! This comprehensive guide dives deep into LinkedIn advertising, ...

LinkedIn Thought Leader Ads enable you to gain visibility and spark engagement by promoting content from executives and subject matter experts. So, how can you make the most of this powerful media ...