Liril has always had that evergreen association with freshness, waterfall and a frolicking Karen Lunel in a lime green swimsuit under it. This image, accompanied by the energetic ‘La la la…” jingle, ...

The latest campaign, conceptualized by Lowe Lintas, is a throwback to the iconic waterfall ad created by Alyque Padamsee forty years ago. The new ad proves that that a great idea has no expiry date ...

The Liril girl is back! And this time she’s a Brazilian. In a new commercial to relaunch the soap, which is still remembered for its sizzling ads, Brazilian model Anabelle is seen diving, jumping and ...

Following the loss in its market share in 2005 Liril was launched as Liril 2000. The possible reasons for loss in market share are: competition and need for a new value proposition, and change in ...

Many TV viewers have been wondering why the Liril girl has just disappeared from the brand?s TV commercials. The answer is simple. In the face of India?s changing consumer tastes, Hindustan Unilever ...

Add Yahoo as a preferred source to see more of our stories on Google. The Liril girl is back! And this time she’s a Brazilian. In a new commercial to relaunch the soap, which is still remembered for ...