Add Yahoo as a preferred source to see more of our stories on Google. Speaking at CES in Las Vegas on Thursday, FCC chairman Brendan Carr reiterated his view that the “balance of power” has shifted ...
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Local TV Is Finally Ready To Go Programmatic
After years in development, a programmatic solution for buying and selling local linear advertising is finally ready to launch. “We have a newly formed partnership with ITN that is going to change the ...
The local TV industry has undergone relentless change over the past five years. Although analysts anticipated continued audience migration toward streaming, the pace and direction of that shift ...
The fate of 30 NBA, NHL and MLB teams' local television broadcasts could hang in the balance if a proposed sale to sports streaming platform DAZN isn't completed next month. According to a Sports ...
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