Men’s grooming is booming. According to data gathered by market insight company Statista this year, the global male grooming market is expected to be worth $115 billion by 2028, up from nearly $80 ...

Grooming and makeup trends inspired by the natural look of South Korean male idols are gaining significant traction among young men in Japan.

Beast mode body care, ‘bro brows’, solid colognes, ‘anti-grey’ hair serums and workout recovery products are the new trends ...

It would be too easy to hold Gen Z’s gender-fluid zeitgeist responsible for the advent of men’s makeup. Alas, it is not their untouchable Western woke-ness that birthed a personal care market ...

A grooming trend that emphasizes a natural-looking appearance like Korean male idols is spreading among young men in Japan, and K-beauty is playing a central role, a local newspaper reported. The ...

NEW YORK--(BUSINESS WIRE)--Perfect Corp., the leading artificial intelligence (AI) and augmented reality (AR) beauty and fashion tech solutions provider, and developer of the award-winning YouCam ...

Gender-neutral brands like The Ordinary and Non Gender Specific have registered significant growth in male-identifying customers. However, in major markets like the UK, most skincare brands targeted ...

Add Yahoo as a preferred source to see more of our stories on Google. Men’s grooming is booming. According to data gathered by market insight company Statista this year, the global male grooming ...

The innovative AI and AR-powered solution allows YouCam Makeup users to virtually try-on different facial hair styles in seconds through their smartphones. NEW YORK--(BUSINESS WIRE)--Perfect Corp., ...