Amazon's telecast of regular season NBA games through Prime Video is lifting global interest in the sport, according to fresh data released this week.— This story first appears at TheDesk.net, a ...

The NBA Finals are on a ratings roll, with Friday's game becoming ABC's most-watched Game 2 since 2018. As the New Yorks ...

Leagues, teams and media networks are increasingly meeting younger fans on social media as platforms like TikTok, Roblox and ...

The New York Knicks‘ first NBA title in 53 years delivered the biggest audience for the NBA Finals in 28 years. Saturday’s deciding fifth game averaged 24.5 million viewers on ...

Forbes contributors publish independent expert analyses and insights. L.A.-based lead analyst at The Measure, covering the data behind sports media topics. OKLAHOMA CITY, OKLAHOMA - MARCH 29: ...

The NBA Finals between the New York Knicks and the San Antonio Spurs was the most-watched series since Michael Jordan was leading the Chicago Bulls in 1998. The Knicks sealed their first title in 53 ...

As the inaugural NBA on Prime season came to a close with the New York Knicks breaking a 53-year drought to win their third NBA Championship on June 14th, Prime ...

Viewership data from Fifty5Blue confirmed double-digit audience growth across Europe, Asia Pacific and Latin America ...

ABC's telecast averaged almost 24 million viewers Monday night.

Game 3 reached a similar milestone on Monday, June 8 as the matchup brought in the biggest Game 3 audience since 1998. Monday ...

NBA Finals. The New York Knicks’ record-breaking comeback win over the San Antonio Spurs in Game 4 of the 2026 NBA Finals av ...

Game 3 of the 2026 NBA Finals between the New York Knicks and San Antonio Spurs averaged 23.8 million viewers, up 159% from the Game 3 of last year's NBA ...