Two outstanding innovations coming our way next year are the Nike Mind shoes and Project Amplify, two wildly different concepts that both hint at the same goal: making performance feel more personal.

Exoskeletons are about to transform human mobility. And step one for Nike is building the technology into a shoe. I slip on a ...

Nike is stepping boldly into the future with three groundbreaking projects. Get ready for Iron Man boots, brain-stimulating sneakers, and eco-friendly athletic wear.

Nike has dropped a new Air Force 1 sneaker that’ll have you rethinking your Timberland boots. The Nike Air Force 1 ’07 now comes in a Wheat/Flax color that gives off a boot-like appearance with a ...

The Nike SNKRS app is arguably the most loathed of all sneaker apps due to the difficulty users have landing a pair of grails, but now, it seems like they’ll be helping people find a popular pair of ...

As Nike targets a new generation with a revised slogan, "Why Do It?," NPR's Ailsa Chang talks to consumer trends expert Casey Lewis about what brands get right and wrong about Gen Z.

Nike is celebrating Native Americans and Indigenous peoples in North America with a new shoe that has a one-of-a-kind design. The Air Max 90 N7 Spruce Aura and Ghost Green drops Monday, Oct. 13, at 10 ...

NORFOLK, Va. (WAVY) — Norfolk State University (NSU) is one of four Historically Black Colleges and Universities (HBCUs) that will receive a unique Nike Air Max 95 sneaker in 2025. The green and gold ...

Eastside Golf released its latest footwear drop with Nike on Thursday, marking the brand’s second collab with Nike and its latest evolution in a long-standing relationship with the family of brands.

If you're wondering what the Dolphins are wearing vs. the Jets on Monday, get ready to see similar uniform treatments across ...

If you're a "Game of Thrones" fan, you might fancy Buffalo's new "Cold Front" unis, the latest alternates from Nike's ...