Nike has recently accelerated its “Win Now” overhaul under CEO Elliott Hill, reshaping leadership in EMEA, Greater China and APLA while rebalancing its wholesale and direct-to-consumer mix and ...

Add Yahoo as a preferred source to see more of our stories on Google. After years of relentlessly focusing on direct-to-consumer sales, Nike is doubling back down on wholesale, a move some analysts ...

Nike is reportedly closing nine of its wholesale accounts: City Blue, VIM, EbLens, Belk, Dillard's, Fred Meyer, Bob's Stores, Boscov's and Zappos, according to an analyst note from Susquehanna ...

In the past, I’ve been critical of Nike’s move to DTC (direct-to-consumer). Nike was a fabulously profitable company prior to its adoption of a direct-to-consumer strategy in 2017. In fact, the ...

Nike (NKE) faces a tough turnaround: wholesale shows gains, but tariffs, weak China demand, and margin pressure persist. Read ...

Nike (NYSE:NKE), the maker of athletic footwear, has rehired Tom Peddie, a seasoned executive who retired from Nike in 2020, Bloomberg reported. Tom Peddie has now been appointed as Vice President of ...

Nike broke $50 billion in 2022, with revenues up 10% for the year to $51.2 billion, but net income fell 16% to $5.1 billion, according to a Thursday earnings report. Fourth quarter net income tumbled ...

The value of the athletic apparel giant has slid a long way over the past five years, but that doesn't necessarily make it a ...