The best purple shampoos, according to our testers, include Amika, Kristen Ess, and IGK, and Nexxus. Our picks range in price from $12 to $32 and work for a variety of hair types, including those with ...

Aussie’s SOS blonde & hydrate is a strong high-street contender and one of the best budget purple shampoos I tested, with ...

If you have blonde or silver hair, don’t you always want it to look bright? Purple shampoos have purple or violet pigments, which neutralize light hair’s brassiness and tone it to restore the original ...

Add Yahoo as a preferred source to see more of our stories on Google. To pick the best purple shampoo, I started with the bottles that are in my and other PureWow editors' showers. From there, I ...

We found the best shampoos and conditioners to protect your hair from summer damage.

I'd be lying if I said my blonde was natural. I was an almost-bald baby with hair so light my parents were left wondering if I'd ever have hair. I'm now a 30-something adult, who definitely has hair, ...

The feeling that lives rent-free in our heads? Walking out of a salon with freshly colored hair. But we demand rent from the brassiness and dullness that happens after a few weeks. That’s where ...

I’ve been covering lifestyle content for over seven years. Whether you live in a dry climate or have color-treated hair (which tends to make it drier), you may need a good shampoo that effectively ...

“It’s definitely my go to shampoo and conditioner routine from now on!!” ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." As a former blonde, I can attest: there’s nothing better than fresh, just-out-of-the-salon blonde hair.

Purple shampoo aims to remove yellow or brassy tones from hair by depositing a small amount of violet pigment on it during a wash. Companies often market it to those with blonde or lightened hair.