Many of us know the power advertising holds. We’ve read the case studies but, more importantly, we’ve felt the swagger of a ...

The finalist for the WFA Global Marketer of the Year Award calls the rise of AI PCs a once-in-a-generation opportunity. From ...

Beats is breaking into the creator economy with streamer IShowSpeed. The campaign features a short film blending comedy and ...

AI assistants influenced over $14bn in Black Friday sales globally and $9.8bn on Cyber Monday. Mobile also dominated, ...

Google, ChatGPT, and others are doing a great job of keeping people in their ecosystems. Alex Moran of Space & Time considers ...

Other channels are getting savvier in the new AI market, too: take Reddit, which posted 74% ad revenue increases in Q3 of ...

Little moments of joy amid the chaos / Photo by Elena Mozhvilo on Unsplash. Here in the UK, the most recent prediction is ...

A massive fan of all things Christmas, Price has long admired the work of John Lewis and the Adam&EveDDB team. It’s an annual ...

All that’s happened is Jaguar has fallen out with the human race. They made a dreadful error. If they own it and atone for it ...

During his tenure, Mercado Libre’s share price has risen almost 2,400% and it now dominates the LatAm market. Summer’s role ...

Recipe-based advertising isn't a new trend, but it is one that has captured the interest of some of the world's largest ...

Tied for second are Area 23, a specialist health marketing shop, and Mother Design – the former for two powerful campaigns ...