Thanks to Alphabet's (GOOG 1.04%) (GOOGL 1.19%) ongoing antitrust court battle, some very interesting details became public about how the digital advertising business works. Specifically, the public ...

Apple dropped the "Search" from Search Ads and rebranded its advertising business to Apple Ads to better represent its expanding ad placements across the App Store. Similar to other ads businesses ...

Apple is responsible for some of the best ads of all time, with its dystopian '1984' ad often topping lists of the most iconic TV spots ever. But over the last year the company seems to have run into ...

Apple is justifiably famous for its marketing. But now, for some reason, Apple is developing a different reputation in adland: the company that pays for ad campaigns and then pulls them. Last year, ...

OS 26.5 arrived this week and brought an Apple Maps popup notifying users that ads are coming soon. Here’s what to expect ...

Apple is planning to start showing ads in the Apple Maps app this summer, and signs of ads have already shown up in the iOS 26.5 beta as Apple prepares to roll them out. Where Ads Show Up Ads will be ...

Apple has experienced yet another advertising fumble, but good luck finding any evidence of it. This week, Apple posted and abruptly deleted a 7-minute ad on YouTube titled "Convince Your Parents to ...

Apple on Tuesday announced that it will begin to allow advertisers to target customers on Apple Maps, starting in the U.S. and Canada later this summer. The ads will be available to any size business ...

Apple's latest advertisement, featuring NHL goalie masks designed on iPad, shows just how useful the tablet can be for creative professionals. The video itself doesn't focus on the specs of the iPad ...

The lawsuit alleged Apple advertised the iPhone "with features that did not exist or were materially misrepresented." ...

Apple released iOS 26.5 yesterday with a new Suggested Places feature in the Apple Maps app, which is a precursor to the ads ...