As India enters its high-decibel festive season, one trend is becoming increasingly clear- programmatic advertising has moved from being a tactical add-on to becoming the centerpiece of brand ...

A report from Gracenote, the content data business unit of Nielsen, identifies a misalignment in connected TV (CTV) advertising: While marketers are prioritising top-of-the-funnel brand building ...

Teads has released research with the MediaMento Institute showing its CTV HomeScreen ads capture attention significantly faster and hold it longer than skippable formats. The findings reveal that CTV ...

Marketers are pouring billions into CTV – but without the right tools, duplication, fragmentation and murky measurement can drain ROI. I can’t count how many times I’ve settled in for a favorite show ...

Over a decade ago, connected TV (CTV) was a growing technology but had almost zero practical use for marketers. Advertising opportunities were limited, and programmatic buying capabilities were ...

You can watch WFLA News Channel 8 for free without an antenna, cable or satellite subscription. The new and improved WFLA CTV app offers live-streaming newscasts, Daytime, Bloom, Tracking the Tropics, ...

Jobs Minister Patty Hajdu tells CTV News in a statement that “Canada Post must adapt while protecting good jobs” as the workforce evolves. “CUPW and Canada Post need to find the right balance that ...

Athena Felekides, a Canadian senior, tells CTV News that she relies on Canada Post’s home-delivery service to deliver her bills. “With all the fraud happening on the internet, I want my bills in my ...

At least seven Buddhist monks, including three foreign nationals, died in a cable car accident at a Sri Lankan monastery on Wednesday, local police told CNN. The monks were among 13 people traveling ...

The Ontario member of provincial parliament for Sault Ste. Marie is facing domestic violence charges of assault and assault with a weapon, prompting him to be removed Monday from the Progressive ...

‘I would really hope we’re focusing more on what’s happening here’: Trew on PM Carney’s speechOpens in new window ...