The exact type of information in a customer service management system varies somewhat depending on the type of services the business offers. These systems should provide a complete record of ...

As a business transforms through the business-life cycle, leaders are faced with challenges of continued revenue growth. This often leads to periodic self-examination and reflection in the hope of ...

Once a promising but mostly supportive tool, artificial intelligence now stands at the center of how businesses manage and interpret customer data. Its capabilities are reshaping industries, enabling ...

If your business is struggling to manage customer profiles and customer master data across different departments, Customer Master Data Management (CMDM) solutions could be the answer. These tools ...

FileNet, an IBM (NYSE: IBM) company, today unveiled Customer Information Management, a single customer view solution that allows people dealing with customer enquiries to access all documents, images ...

NEW YORK (January 25, 2016)—According to a new report by Forbes Insights, in association with Pitney Bowes, "Understanding Your Customer: The Foundational Enabler of a Superior Experience With ...

From ERP systems and call centers to SFA and sample-management solutions, pharmaceutical companies have myriad ways of capturing customer information and learning more about customer needs. Add ...

Summary: Before a business can become customer-oriented or even start to think about delivering a better customer experience, it needs to know who its customers are—as well as where they are, what ...