Everyone knows colorful mascaras have been on the rise over the past few years. That's no secret. Our makeup resolution for ...

I've gotten lots of requests for me to do a fast makeup routine video on a budget. Lots of you know I love Dollar Tree makeup ...

A good foundation for mature skin is key when it comes to achieving a smooth, youthful-looking complexion—but it turns out ...

Looking for a way to keep your skin hydrated from head to toe this winter? These three (affordable!) bodycare essentials will ...

Save this article to read it later. Find this story in your account’s ‘Saved for Later’ section. Here at the Strategist, we love hearing about everyday stuff that actually works. That line of thinking ...

The best beauty products of January 2026 include a curl-enhancing hair oil, $10 blurring lipstick, and retinol patches. Shop ...

Skin-like coverage, versatile shade ranges, and comfortable wear that feels surprisingly luxe.

Shop everything from celeb-founded brands to affordable drugstore classics, and recreate these makeup looks we saw on the red carpet. Is the year of the blush still on? It so is, if you ask the stars ...

The pharmacy and retail store now counts itself as one of thousands of portfolio companies owned by private equity, an ...

Shop affordable luxuries at Trader Joe’s for under $11 each. They range from beauty dupes & skincare to premium desserts & cheap flowers -- all at low prices.

"Botox? You won't need it!" wrote one reviewer.

Given the product comes in 21 colors, it must have been quite the Sephora haul.