GEICO announced today the opening of a new office in Palo Alto, placing the company at the heart of Silicon Valley innovation. This strategic location underscores GEICO’s commitment to transforming ...

Our second ever Global B2B Marketing Agencies Benchmarking Report is back and it is showcasing the best-of-the-best in B2B across the globe, from the UK to the US and beyond. People, Teams and Skills, ...

LG Electronics is set to scale production, expand its B2B business, and lead the premiumisation of consumer electronics in India, according to the company’s management. The company is rolling out a ...

A sweeping federal lawsuit accuses two Brooklyn medical supply companies of orchestrating a multimillion-dollar insurance fraud scheme that targeted GEICO with bogus claims for unnecessary medical ...

The quest among B2B brands to present a human face to customers has been increasing in importance, and the phrase “business-to-human” has become a common way to reframe B2B marketing. Despite calls to ...

The pandemic years reshaped B2B marketing in ways few could have predicted. Emergency pivots that were implemented to keep business moving have evolved into lasting shifts in how companies connect, ...

You're currently following this author! Want to unfollow? Unsubscribe via the link in your email. Follow Alistair Barr Every time Alistair publishes a story, you’ll get an alert straight to your inbox ...

Capital One Travel landed an experienced travel B2B exec in Sarah Kaplan Moore, who hails from the online travel agency side of the ledger. Capital One's Discover acquisition potentially provides it ...