Video game console sales cap out each generation at around 250 million, so how will the console manufacturers break through that barrier? By learning a crucial lesson from the videotape format war, ...

When VHS technology debuted in the mid‑1970s, it promised a new way for audiences to watch movies at home rather than in theaters. The format didn’t become widely popular overnight, but a handful of ...

It's the day before the first congressional election of 1998, and California media consultant Jackie Breedlove has her work cut out for her. She's never had a client lose an election, but now she's ...

Rudy Boschwitz’s loss to Paul Wellstone in the Senate race Tuesday was not a complete surprise. Boschwitz trailed throughout the race and never led in any media polls during this election year.