Inside the museum are some of the very first LEGO bricks, including pieces that date back to the 1950s. Among the earliest ...

The LEGO Group has officially unveiled the first sets in its new SMART Play line, introducing a new system that adds an extra ...

While the LEGO Mario builds have some interactive elements, Smart Play takes it to the next level. Only the individual LEGO ...

LEGO's Smart Play technology revolutionizes Star Wars building sets with immersive features, and the first three are open for ...

I tried out Lego’s Smart Bricks, and you can pre-order the first sets now - Three Lego Star Wars sets can be pre-ordered now, ...

Everything you need to know to preorder the upcoming Star Wars-themed SMART Play LEGO sets, with SMART Bricks, tags, and ...

Love it or hate it, Lego's Smart Brick has elicited strong reactions from its adult fanbase as they process the analog ...

The brick is equipped with a rechargeable battery, LED lights, and multiple sensors—but don't worry, there's no camera ...

Lego makes sets specifically for adults, because even with age, the act of creating with small pieces still delights. Shop ...

At CES this week, Lego announced Smart Play, a new interactive way to play with Lego builds. Here's how it works and when you ...

As I detailed yesterday, the Smart Play system contains three elements. The Smart Brick is packed with technology like ...