New Balance is on track to reach $10bn in revenue and become the No.3 sports apparel brand globally, behind Nike and Adidas, ...

All eyes in the football world will be on the NFL's conference championship games Sunday, beginning with the AFC title ...

Colorado head coach Deion Sanders revealed multiple unreleased Nike Diamond Turf cleats ahead of the 2026 football season.

LeBron James and Nike are at the center of controversy over this unusual 'tribute' to MLK. Here's what to know.

Los Angeles Angels superstar Mike Trout announced his partnership with bio-hacking company Ammortal on Wednesday. Trout ...

Dubbed the Nike LeBron 23 “Shut Up And Dribble,” it’s got some potent messaging, including a patch on the heel that reads “Still Talking” but is edited down with a red slash to “Still King.” ...