The Women’s Tennis Association (WTA) has recently unveiled a bold new brand identity, marking a significant transformation ...

Here are 10 candidates, five men and five women, who are most likely to hoist the BNP Paribas Open trophy on championship ...

Aryna Sabalenka, Coco Gauff, and Naomi Osaka made their presence and voices more valuable than logos and fonts in WTA rebrand ...

Yes, Venus and Serena created drama whenever they played due to their outsized personalities and singularly extraordinary ...

Tennis has been awash for nearly 60 years with stellar rivalries, especially on the men’s side. But the next great one might ...

BNP Paribas Open Indian Wells returns to Sky Sports Tennis with Emma Raducanu, Jack Draper, Novak Djokovic, Carlos Alcaraz ...

Winning any tournament is a challenge in itself but defeating the top three seeds during a run is something only five female ...

BNP Paribas Open in Indian Wells, Coco Gauff, Iga Swiatek, and three other WTA stars would be especially keen on mustering deep runs.

To a casual fan who might enjoy Wimbledon and the U.S. Open, it isn’t obvious that the sport is also happening in the ...

Honoring the WTA's history, the brand now redefines the WTA's mission in order to shape its future. With the call to Rally ...

The WTA has unveiled a new brand identity to signal a fresh chapter in its storied history. The tour's commercial arm WTA ...

As the WTA launches a new era, its biggest stars are proving that success is never static. From forehand fixes to serve ...