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Last Word on Sports on MSNWTA Rebrands With Power and Purpose: ‘Rally the World’ to Inspire the Next GenerationThe Women’s Tennis Association (WTA) has recently unveiled a bold new brand identity, marking a significant transformation ...
Here are 10 candidates, five men and five women, who are most likely to hoist the BNP Paribas Open trophy on championship ...
Aryna Sabalenka, Coco Gauff, and Naomi Osaka made their presence and voices more valuable than logos and fonts in WTA rebrand ...
To a casual fan who might enjoy Wimbledon and the U.S. Open, it isn’t obvious that the sport is also happening in the ...
Honoring the WTA's history, the brand now redefines the WTA's mission in order to shape its future. With the call to Rally ...
The governing body of women's tennis has a new logo, but its future in women's sports will not be defined by color schemes.
After 20 years in the WNBA, Phoenix Mercury star and Team USA legend Diana Taurasi is calling it quits on professional ...
Rybakina's tumultuous first two months will likely continue to loom over the WTA for the rest of 2025, and beyond.
After taking down three Grand Slam winners last week in Dubai, Mirra Andreeva breaks into the Top 10, joining an elite group ...
Tennis Hot Topics Mirra Andreeva has rewritten the record books by becoming the youngest player to win a WTA 1000 title since the category was introduced in 2009 at the ...
Mirra Andreeva became the youngest woman to reach a WTA 1000 final on Friday with a 6-4, 4-6, 6-3 victory against No. 6 seed ...
The next generation of stars has arrived as Mirra Andreeva takes on Clara Tauson in the Dubai Duty Free Tennis Championships ...
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