The Women’s Tennis Association (WTA) has recently unveiled a bold new brand identity, marking a significant transformation ...
Emma Raducanu endured a scary stalker incident in Dubai last week. Next week, Raducanu is aiming for an Indian Wells return ...
Here are 10 candidates, five men and five women, who are most likely to hoist the BNP Paribas Open trophy on championship ...
Aryna Sabalenka, Coco Gauff, and Naomi Osaka made their presence and voices more valuable than logos and fonts in WTA rebrand ...
To a casual fan who might enjoy Wimbledon and the U.S. Open, it isn’t obvious that the sport is also happening in the ...
Honoring the WTA's history, the brand now redefines the WTA's mission in order to shape its future. With the call to Rally ...
The governing body of women's tennis has a new logo, but its future in women's sports will not be defined by color schemes.
After 20 years in the WNBA, Phoenix Mercury star and Team USA legend Diana Taurasi is calling it quits on professional ...
Rybakina's tumultuous first two months will likely continue to loom over the WTA for the rest of 2025, and beyond.
Andreeva won the biggest title of her career, while Alexander Zverev's plans for a 'Golden Swing' went awry in South America.
Poland’s Iga Swiatek is facing an uphill task in reclaiming the number one spot in women’s tennis as Aryna Sabalenka is likely to remain atop for some time to come.
Paula Badosa and Stefanos Tsitsipas: US Open mixed doubles champions? After winning the tournament's mixed doubles exhibition on the "best date night ever" in 2024, the off-court couple is hoping that ...