American Eagle made a bet on one of Gen Z’s most bankable stars. And if the early numbers—and stock movement—are any indication, it paid off. And if you don’t like the jeans or the company, don’t buy ...

Despite backlash against American Eagle's 'Sydney Sweeney Has Great Jeans' ad, it shows a shift to traditional, sales-focused ...

Sydney Sweeney's American Eagle ad campaign has sparked a heated debate, drawing attention from critics, supporters and even ...

Shares of American Eagle Outfitters Inc. jumped 24% Monday, its biggest daily gain since August 2000, after President Trump ...

The president called her much-debated jeans campaign the “HOTTEST” ad out there, which seemed to start a stock rally.

Conversations around the clothing brand’s punny “Sydney Sweeney Has Great Jeans” ad campaign have consumed the internet, so ...

American Eagle Outfitters stock soared on Monday after President Donald Trump declared his support for the retailer’s jeans ...

Americans Eagle shares rose more than 23% on Monday, Aug. 4, after President Donald Trump praised its controversial ad ...

In 2013, Fireman Capital Partners, the investment firm started by Reebok’s founder Paul Fireman, sold Hudson Clothing for $97 ...

American Eagle ( AEO 22.07%) stock is flying higher to start off the week -- partly because of you-know-what, the new ad ...

American Eagle stock surged more than 20% Monday after President Trump praised Sydney Sweeney's controversial ad campaign ...