As AI-powered pricing gains momentum, sellers may soon use bespoke prices based on consumers’ personal data warns .

Delta claims that it won't use personal information when setting prices with the help of AI, but that doesn't explain how it ...

Delta Air Lines said on Friday it will not use artificial intelligence to set personalized ticket prices for passengers after ...

Airlines are reportedly working with AI companies to deliver "personalized" prices to customers by using AI tools to analyze ...

The decision is not just a policy change; it is the result of a broader strategic shift that was already well underway.