We've made it past the halfway point of our first winter election season in 142 years (no really, you can look it up). It was a busy week on the campaign trail, so here's a look back on a few of the ...

It’s a big weekend for sports – and for advertising. Ahead of the Super Bowl on Sunday, Will Hurrell, of Will Hurrell PR, ...

While SonyLIV talks of ‘returning sponsors as proof of brand value’, industry observers say although Shark Tank delivers high ...

Q3 2025 Earnings Call Transcript February 5, 2025 LiveRamp Holdings, Inc. misses on earnings expectations. Reported EPS is $ ...

The customer upsells and new logo wins we had this quarter exemplified the growth ... is essential for both measuring outcomes in key advertising channels, CTV, commerce, media, social and supporting ...

Live Sports, the Presidential Election, and Streaming Growth Signal a Shift in Consumer Viewing Habits as AI-powered Targeting Unlocks New ...

Consumers won’t remember most $8m Super Bowl ads, so brands gamble that they will be the ones that stick. Ipsos’s Pedr Howard ...

In CTV, for instance, with almost all of our providers ... nodes as channel partners that we leverage for new -- both new logo acquisition as well as kind of growing the usage of existing customers.

Where can I watch the Super Bowl in 2025? Find out the streaming channels and cable television that will bring all the action ...

Samba TV, a specialist in AI technology for media analytics, has released its State of Viewership Report for the second half ...