As the brand celebrates its 60th anniversary, chief brand officer Anuj Bhasin talks about the company’s strategy to win the ...

As is tradition, the winning coach of Super Bowl LIX had Gatorade dumped on him after the game was over. This is why people ...

Jim Burt, a nose tackle for the New York Giants in 1984, wanted to exact some revenge on his coach, Bill Parcells. It was the ...

Anne Heche’s eldest son, Homer Laffoon, claims to have uncovered a substantial amount of additional assets belonging to his ...

Here's a look at the Gatorade odds, which colors have been used in recent history and where we're sprinkling some cash this ...

While the Giants were the first to splash their coach after a Super Bowl, the original dunking is somewhat in dispute.

Bet on the Super Bowl Gatorade bath color using the FanDuel promo code and get $200 in bonus bets with a $5 wager. Legal in ...

It may be the last bet to settle in Super Bowl LIX, but betting on the color of the Gatorade poured on the winning coach is ...

PHILADELPHIA (WPVI) -- The Philadelphia Eagles beat the Kansas City Chiefs on Sunday night to win Super Bowl LIX in a rout, ...

You can call it a bath, a shower or a dunk. It doesn’t really matter. So long as it involves a big bucket of Gatorade getting poured over the head of a victorious coach at the end of a game ...

1. National anthem length. According to FanDuel, the current over/under on the national anthem from Jon Batiste comes in at ...

And that's how Kearney, Gatorade's marketing exec, views the famous ritual -- as somewhat of a catharsis. "Coaches can scream and yell, and they can, I don't want to say demoralize you -- there's ...