The recent 17th annual Malaysian Effie Awards, which honours the year's best and brightest in marketing effectiveness, saw Grab named "Brand of the Year" for the fifth consecutive year.

Now that Lululemon owns the phrase "Lululemon dupe," others using it for marketing or advertising could be in trouble, ...

Learn digital marketing basics in 5 minutes! Explore SEO, social media, email & online advertising to boost your marketing ...

For small and mid-sized businesses operating in the cluttered and complex Florida markets, getting noticed by target ...

The company behind brands like JustFab, ShoeDazzle and FabKids has agreed to a $1 million settlement, accusing it of ...

Kenya’s entertainment and media (E&M) industry is set for strong growth over the next five years, with the country’s internet ...

SEO Consultants for Lawyers reports four strategies for law firms to enhance their online presence: build a professional ...

Most organizations rely on traditional last-touch attribution, a simple model that assigns 100% credit to the last engagement ...

The Drum caught up with Procter & Gamble’s chief brand officer just before he delivered his keynote address at the ANA ...

The Kansas City marketing and advertising agency acquired a 28-year-old public relations firm in Overland Park. The deal will ...