Kanye West, now legally known as Ye, has once again used his unconventional marketing tactics to introduce new products.

After the couple caused a scene at the musical awards show, West surprise dropped his new album, “Bully,” and released ...

Kanye West (Ye) is back in the spotlight, and this time, it’s not for his music or headline-grabbing stunts—it’s for his latest sneaker release that’s shaking up the fashion world.