By utilizing a new pricing engine from Israeli startup Fetcherr, which the airline claims can operate 24/7 and handle ...

Delta claims that it won't use personal information when setting prices with the help of AI, but that doesn't explain how it ...

As AI-powered pricing gains momentum, sellers may soon use bespoke prices based on consumers’ personal data warns .

Delta Air Lines is rolling out AI-based pricing on domestic routes, currently covering 3 per cent of tickets with plans to ...

When Jason Kao started traveling regularly, Delta Air Lines was the easiest option. For the past 10 years or so, Kao, 34, has often flown out of Raleigh-Durham International Airport, where Delta has ...

As companies like Delta Air Lines look to artificial intelligence to help with revenue management, consumers are wondering ...

Delta's long-term strategy to boost profitability involves moving away from set fares in favour of individualized ...

In its latest earnings call, Delta said it’s been ‘testing’ AI pricing. A new white paper from its software partner, Fetcherr ...

Delta is pushing back against allegations that it is using AI to price discriminate, responding to a series of questions put ...

Delta Air Lines denies using AI to set personalised ticket prices after US senators raised concerns, promising not to exploit ...

AI could use predictive behavioural manipulation– taking what it knows of the consumer and warping the price accordingly ...