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From WPP's succession saga to Publicis' new-business tear, there was no shortage of drama in the agency sector during the ...
VAB report cites growing number of YouTube video takedowns for standards violations. Separate reporting by Adalytics and Ad ...
Wimbledon's biggest influencer is AI, Google's Veo 3 is being used to make commercials, Guess jeans generated a print model ...
VAB report cites growing number of YouTube video takedowns for standards violations. Separate reporting by Adalytics and Ad Age shows advertisers get limited data and no automatic refunds when ads run ...
AI can generate impressive outputs, but without human intent, restraint and meaning, it will never create work that truly connects.
Ad Age partners with executive search firm Taligence for a monthly look at the biggest CMO hires and employment trends. The ...
Kardashian says she wanted a visual world that’s “light, airy and a little dreamy” for her better-for-you snack brand.
The McDonaldland characters have returned as the chain leans into nostalgia and tries to attract Gen Z. (McDonald's) By: ...
The OMG agency supported a campaign targeting students who had never used chatbots, encouraging them to try ChatGPT.
Disney reported better-than-expected third-quarter earnings, with continued growth at its parks and streaming business.
While Avocados from Mexico has not run a TV ad in the Super Bowl since 2023, the organization remains very committed to ...
Brands that maintain marketing during downturns protect loyalty, preserve market share and gain long-term competitive advantage.
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